Optimisation

Is your site at or near the top of the search engine organic (not paid for) listings?

Are you getting as much traffic to your website as you should?

Website visibility rests on content popularity with search engines. At BCL NuMedia we follow a rigorous search engine optimisation (SEO) process, involving both the structure and the content of a website, to maximise the number of pages indexed by the search engines. The more pages indexed, the higher a website will be ranked in the listings.

How do you get a high ranking in the listings?

Or to put the question another way: What factors attract search engines to a website? The sites that search engines rank high are those they see as the most accessible, relevant and popular. Ways of attracting search engines to your site include:

  • using valid code and search engine-friendly mark-up languages
  • selecting, analysing and incorporating key phrases into the text and tags in the right places
  • building incoming links from highly ranked sites
  • creating content-rich sites (to include such features as blogs, newsfeeds and forums)
  • keeping the site fresh by frequently adding new content
  • regularly submitting your site to the major search engines and directories

At BCL NuMedia, we use a rigorous search engine optimisation
procedure to ensure that our websites are ranked high in the listings

News


BCL helps children in Zimbabwe

BCL has donated its time and expertise to build a website for the charity Shine African Children's Trust (SACT), set up to establish homes for children in Zimbabwe orphaned by HIV Aids and other factors in that troubled country. For more on SACT and to find out how you could help, please go to http://www.shinetrust.org

Read more >

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