We have been in the field of e-marketing for many years, and use our experience to offer advice on how to implement, track and analyse e-marketing campaigns.
We can help you in all three main areas of e-marketing:
- web-based marketing: this includes blogs, forums and newsfeeds, as well as affiliate marketing, which is one of the best and cheapest e-marketing tools around and is growing at an extraordinary rate as business large and small find it offers an irresistible ROI; we can offer advice on affiliate marketing software to process affiliate sign-ups, track sales referred to your site by affiliates, calculate commission owed to affiliates and make the commission payments automatically.
- search engine-based marketing (SEM): apart from search engine optimisation, this also covers Pay Per Click (PPC) advertising, one of the most lucrative ways to drive well-targeted traffic to your site and an easy way to get on to the first page of the listings; we will show you how to use PPC advertising successfully to put your site URL in front of potential customers who are searching for what you’re offering online.
- e-mail marketing: one of the most cost-effective marketing tools around, e-mail marketing is now an essential part of the marketing mix of many companies; from mass-marketing broadcasts to personal permission-based e-mailing, we can help you, via the RadidMail package, conduct e-mail marketing campaigns that suit different target groups, cost a fraction of direct mail costs, build good e-relationships and can be easily measured.
Key features of RapidMail
The RapidMail e-mail package offers a powerful email marketing solution that:
- can manage multiple e-mail marketing campaigns
- produces professional-looking, personalised e-mail messages
- tracks the success of e-mail marketing campaigns
- quickly and easily uploads multiple e-mail addresses and telephone lists
- adds filters to target recipients more closely
- searches and edits online mailing lists, recording which messages were sent to which people
- ensures the same e-mail is never sent to the same person twice
- creates a seamless link to your customer relationship management (CRM) system and sales process
At BCL NuMedia our servers have been specially designed to handle heavy volumes of e-mail traffic – we have one of the highest 'messages per minute' delivery rates available.
At BCL NuMedia, we have unrivalled expertise in helping companies,
large and small, implement successful e-marketing strategies and campaigns